Sports Illustrated Shut Down

| January 20, 2024


Inclusive SI Swimsuit Model

‘Go woke, go broke’: X has little sympathy as Sports Illustrated lays off entire staff

Melissa Fine

Sports Illustrated, once a staple in every American “man cave,” is in trouble.

A “significant number” of staffers learned in a Friday email that they would be laid off, Fox Business reports, adding that the move “puts the future of the iconic sports publication that has been widely considered the gold standard of sports journalism for nearly seven decades in jeopardy.”

Authentic Brands Group has revoked its marketing license, The Arena Group, which operates Sports Illustrated (SI) and its related properties, explained to its employees.

“As a result of this license revocation, we will be laying off staff that work on the SI brand,” the email stated.
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“The group’s stewardship of SI has had many hurdles since then. In December, it fired chief executive officer Ross Levinsohn when the magazine’s alleged use of AI-generated stories drew public backlash.”

But for users on X, AI-generated stories aren’t the problem.

The problem is that Sports Illustrated put “a DUDE in a swimsuit on the cover of their 2023 annual swimsuit edition.”

BPR

Nobody cares about AI generated sports articles; that’s just more journalistic laziness. Victoria’s Secret and SI went all Bud Light with obese and trans models, instantly disgusting their relative consumer bases and rapidly lost revenue for their trouble. VS is trying to recover by returning to its roots while the owners of SI just fired their publisher. Maybe the trademark can be resuscitated with fresh staff and a similar return to basics. Maybe former fans will ignore this too:

SI 2023 Swimsuit Edition Models

Category: Dick Stepping, Get woke, Points-and-Laughs, Schadenfreude

49 Comments
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Skippy

Talk about “going hogging”
damn big girls need loving too

Odie

Warmth in winter, shade in summer, closer of all you can eat buffets.

Slow Joe

Nah.
I don’t do fat.
Automatic zero out of ten in my scale.

rgr769

Good on ya. You have apparently never been drunk and horny enough to partake of the plus sized pulchritude.

HT3

Nuts and fatties…
Nobody wants to see that is proven to be true once again.

Duane

This is, to me, the perfect combination of “go woke, get broke”, and FAFO

Skippy

Or smashed
😎😎😎

Milo Mindbender

It might seem trite but “Go woke, Go broke” seems like the business model used here. I stopped looking when the swimsuit issue was full of duck lips and tattoos, wasn’t interested in that look. The fact they put a dude as a bikini model shows they didn’t read the viewing audience well, and lost focus on their target demographic. Actions have equal and opposite reactions. Sucks to be a former SI employee, but deal with it and get in line with the coal miners and learn to code.

Hack Stone

You beat Hack to the punch on the “learn coding” comment. Or, they can always go to Africa and work alongside those 8 year old kids working the mines by hand to extract precious metals for electric vehicle batteries. And they’ll be saving the world at the same time. 🥴

RGR 4-78

Woke seppuku.

Slow Joe

Indeed. How can business people not know their consumer base?
Why do they think men have been buying their magazines all these years?

timactual

The same reason they bought Playboy, of course—-to read the articles

Blaster

Maybe, these companies should stick to providing their service/product and stop playing pretend with the crazies!

Maybe, stay in your lane and leave out of your business strategy the politics/wokeness/kissing the asses of the very small minority that doesn’t use your product anyway!

I guess the investors better start paying attention to what the leaders of the companies that are in charge of their money, are doing or thinking (or, lack of).

There is not a MAN out there that buys a copy of the SI swimsuit edition to see an Fn dude dressed like A girl, or a MALE that “THINKS” that HE is a girl.

If you want to tuck your junk and dress like a girl, go for it. If you are a male and “think” that you are a girl, fine! Just LEAVE-ME-ALONE!!!!

Why do they feel the need to FORCE us to agree or play along?

Again, at some point, common sense has got to take over!!! Please God, let it take over!!!

I feel bad for my children. The 70s-80s was a great time to grow up. We didn’t have this BS hammering us daily, ALL DAY LONG.

rgr1480

50s~60s as well!!!

Tallywhagger

Many of us shared that era with you. There once was a time when the Sears catalog was a precursor to Victoria’s Secret periodic publications.

Hell, I remember when Playboy used to “airbrush” nipples from what could have been fine art 🙂

USMC Steve

“Hell, I remember when Playboy used to “airbrush” nipples from what could have been fine art.” 

Wouldn’t that tickle a lot?

Slow Joe

I think what happens is the woke are loud, and because of that they think the woke are the majority.

They don’t understand that the silent conservative majority’s is too busy working for a living, and will not speak other than with their wallets and their feet.

AW1 Rod

They missed a $3.7 million licensing payment to their parent company, Authentic Brands. That’ll get you shitcanned, too.

Green Thumb

Word.

STSC(SW/SS)

Wrote to SI in support of the replacement players. It was great to see them want to play altough it was a little rough at times.

SI wrote the usual thank you for writing card. I think they only printed support of the strike so I canceled my subscription.

SI is dead. Goodbye and good riddence.

A Proud Infidel®™

FAFO, fools!!! Playboy also signed its own Death Warrant when it decided to have “transgender” Bunnies.

Green Thumb

I think Phil Monkress still maintains a subscription.

Probably easy to find in the foyer of All-Points Logistics.

Tallywhagger

Did that actually happen? Un-fucking clean!

fm2176

Bye, Felicia.

Green Thumb

No sugar here….

Prior Service

Not gonna lie. Working in the library in middle school, I snuck the issues with Cheryl Tiegs into the back room, tore the pics out, and added them to my personal collection. Sorry, that ain’t happening with Sherman Tiegs.

Odie

Did you mean Sherman tiegs or Sherman tank?

Prior Service

Yes…

Anonymous

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JustALurkinAround

Man, that fucking picture. All I hear in my head is the off-camera Larry David line from Seinfeld:

“Is anyone here a marine biologist?”

Fyrfighter

Surprised Greenpeace didn’t show up and try to roll her back into the water..

Odie
NDHoosier

Have a listen to this, then: BEER GUT (youtube.com)

rgr769

Oh well, we still have the pinups in “Manatee Monthly” and “Walrus Weekly” for the discriminating marine biologists.

Hack Stone

No such thing as a “discriminating Marine”. The two “ample” girls, who were sisters, never seemed to leave the Camp Del Mar Enlisted Club by themselves. One of the Radio Operators in our shop woke up on the beach next to one of them. From Here To Eternity will never be the same.

Roh-Dog

Now I like a woman who can; drink’r share’n some, “take a punch”, cook a feast, be a set a curves that run into other curves (preferably with a mind to match). I mean, Mrs -Dog’s ‘junk in the trunk’ gots some junk-IN-the-trunk.

Thicc

That being said there is a limit. Speaking of the typical man’s opinion of beauty, it’s pragmatic.
Could that extra large bag of hotdogs chase down my 5 yo spawn?

Shit no.

SI should have just kept the ‘cast a large net’ philosophy and, by doing so, their jobs.

……

Sorry if I missed anything. Curly, 1-of-3 of our Indian Runner ducks, got tread upon by a red-tailed hawk pos. We’ve been keeping tabs on him and it looks like he’ll be ok.

If you could, please keep that goofy bastard in your prayers.

MustangCPT

Are the other two named Larry and Moe?

Roh-Dog

Of course!

And they’re quite befitting the naming convention.

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Roh-Dog

Moe closest, Larry to the left, and the whitening one, due to unspeakable and untold stories of a harsh upbringing (that’s the backstory we’ve come up with), the poor victim of a hungry hawk.

Our boys held their own no doubt. They’re dangerous as a pack.

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Hack Stone

As is often the case, when some outside company buys up a beloved magazine in financial dire straits, it’s only a matter of time until you see the last issue. If you need proof, take a look at two magazines that had a significant impact on Hack Stone, that is (see what Hack Stone did there?) National Lampoon and Mad Magazine. After the death of Bill Gaines (Mad Magazine), Warner Brothers swooped in changed the format, printing in color and accepting actual advertisements, two things Bill Gaines fought tooth and nail to prevent. Hack was a subscriber for over thirty years, but by the early 2000’s, it was time to part ways. As far as National Lampoon, the issues under new management were horrible. It was a mercy killing to shut down under the new managers.

timactual

MAD magazine had a great impact on me during my formative years.

5JC

If I wanted to look at dudes in bikinis I would. But, who the f*** wants to see that?

Too bad for them, they’re not politically connected like the New York times and can’t get a federal bail out. When you go woke you have to go balls deep or not at all. Just sticking the tip in to find out what you are dealing with will get you in trouble every time.

KoB

WHO? Oh, that’s the magazine that used to put hot women in skimpy swim suits for men to look at…back when men were men…and women were glad of it. They had articles? Damn, who knew?

Graybeard

Our pastor once told of the problems he had with his pastor-wife mother would get ahold of the swimsuit issue before he got home from school.

Every man in the congregation understood.

Hack Stone

When Hack was in Saudi Arabia during Desert Shield, we eventually got our mail forwarded from our stateside addresses. One Marine had a subscription to some photography magazine (not a porno rag). But he did not receive the magazine until the Saudi censors got a whack at it. Every photograph of a woman was blacked out with a magic marker. So, if you live in Saudi Arabia and would like to see photographs of women, the only way to do it is to get a job with the Morality Police.

Green Thumb

Man, I just read it for the articles…

Sparks

If I wanted to see fat chicks, I’d go to Walmart.

rgr769

They sure know how to show off their uh “curves” with those tank tops and yoga pants.