Sydney Sweeney jeans/genes advertisement triggers the woke brigade
Sydney Sweeney was featured in an ad that triggered the woke brigade (Gareth Cattermole/Getty Images for IMDb)
One does not need to be a marketing major to know that appealing to as much of the audience as possible is a good idea. In the United States, the majority of the population is Caucasian. Thus, it makes sense to feature Caucasians in the advertisement so that most of the audience could identify with what is being sold. In this case, Sydney Sweeney being featured in a jeans advertisement. It did not take long for the woke brigade to kick into high gear. The “great minds” of TikTok were quick to criticize the move as “NAZI” or “Fascist” in nature. Steven Cheung, a member of the Trump administration, fired back at the criticism.
From Fox News:
Steven Cheung, President Donald Trump’s communications director, reposted an MSNBC headline claiming Sweeney’s ad promoted racial superiority in the form of genetic “whiteness” — and wrecked it in a caption.
“Cancel culture run amok,” Cheung said.
“This warped, moronic, and dense liberal thinking is a big reason why Americans voted the way they did in 2024. They’re tired of this bulls—.”
While some TikTokers simply noted the ad’s multiple similarities to a 1980 Calvin Klein ad featuring then-child-model Brooke Shields — others lambasted Sweeney’s version as a sinister nod to eugenics; citing how “great genes” and “great jeans” are homophones.
TikTokkers, compiled by the New York Post, lambasted the ad as “Nazi propaganda” and “fascist-weird.”
Activist Zellie Imani, whose X profile includes the phrase “All Black Everything,” called the ad a “love letter to White nationalism and eugenic fantasies, and Sydney Sweeney knew it.”
Those types of responses drew their own incredulous comment from Sen. Ted Cruz, R-Texas:
“Wow. Now the crazy Left has come out against beautiful women — I’m sure that will poll well,” Cruz said on X.
First son Donald Trump Jr. took to Instagram to troll critics as well.
Trump Jr. posted an artificially-generated image of his father in the ad instead of Sweeney and paraphrased Owen Wilson’s fashion-designer-character catchphrase from the Ben Stiller film “Zoolander.”
Additional Reading:
Creitz, C. (2025, July 30). Backlash against Sydney Sweeney ‘jeans/genes’ ad gets mocked by WH: Americans are ‘tired of this bulls—‘. Fox News. Link.
Planned Parenthood gonna be jelly if Jean gets all the attention.
I’ve seen the ad, it’s pretty good.
And the leftest babbling inanity is fun to point and laugh at.
I’ll take the one on the right! Hubba-hubba.
🎵One of these things is not like the other🎵
Yeah, the 5 o’clock shadow on the upper lip, the linebacker neck and Adams apple, the jaw wider than the top of HIS head……..yeah, something doesn’t look right.
Lite the saying goes “If you have a prick, you ain’t a chick”!
Yup, yup!
OK I’m back kinda…..my 2 cents….
Sydney Sweeney is lovely but not IMHO stunning…not that I’d kick her out for a mouth overflowing of crackers, but she’s awesome in that this makes the lefties CRAY CRAY!!!
That *IS* very attractive. 😉
Jesus on a donkey in Jerusalem, what does a woman have to do to earn a dime rating from you?
Dude, I”m old and crotichity and I don’t even exist in that universe…I’m not saying she’s not a 10 to a lot of folks but throw me a Latina or a Fillipina and damn, I’m losing half my shit.
Half your shit heading out the door with…..
Salma Hayek?
these A-Hole activsts talk all this bull shit nazi stuff but I don’t hear them complaining about the indoctrination of school students by their teachers who are separating the races like the school kids in nazi Germany by their noses, eyes etc. isolating the perfect aryian race from the the other european races. Interesting that the side shot face of the perfect aryian helmeted German on the front page of their popular magazine was actually Jewish. Someone from the mag really fucked up on that photo…
But, of course, with them:
Waitaminute, I thought we were supposed to be upset at advertisers “objectifying” womyn. How in the actual fuck did we make the leap to notseeism because she’s blonde and blue eyed? I see a hell of a lot more notsee and fash-ist tendencies in the liberal/progressive population than anywhere else.
I forgot to add in the Nazi blond and blue-eyed in my below comment. My late neighbor was blond and a 12 year old member of the Hitler youth who told me that she hated it. I used to tell her to go to some of the Florida schools and tell the students what it was like or write a book. When she married an American and came to the States, she was disliked at her Job with her German accent and her blond hair which she showed me a pic of. She also converted to Judiasm. True story. RIP Rose.
If that is fascism, sign me up for a victory parade. I’ll carry a banner.
Whoa whoa. Easy there. Stop typing with one hand.
Yeah, you’re not Lars! (I noticed he ain’t complainin’.)
Who knew that fascism came wonderfully packaged in blue jeans? I knew cowgirls did, but fascism? Color me shocked!
Stones must support it too, if so:
Who am I to argue with The Stones?
I’m not angry.
I watched the ad. I, as a former Sailor, give this ad my seal of approval 😉
(ARF! ARF! ARF!)
Somedays I think they are determined to find ways to make sure winning elections keeps getting harder for them.
Not everything is a message for fuck’s sake, sometimes it’s just a commercial for blue jeans in the hopes young women will think their asses will look as good as Ms. Sweeney’s in the same pair of jeans…not likely but advertising has forever been selling dreams instead of reality.
Like that Freud fella said. Sometimes a cigar is just a cigar.
I thought that was Bill Clinton that said that.
And Monica said.. Put it there pardner.
And after a contestant told Groucho she has 14 children he quipped, “I love my cigar too, but I take it out of my mouth once in a while.”
It depends on what your definition of cigar “is”.
Marx: “A woman is an occasional pleasure but a cigar is always a smoke.”
Indeed.
Liberals and Democrats are pussies.
IMO that’s like saying water is wet, fire is hot and shit stinks!
All I’m seeing is cleavage.
I’ll assume her name is Jean and she is wearing a pair but
it could be Bob and I’m still just seeing cleavage.
Hooray for bewbs!
Ask Deadpool:
Cupids kettle drums.
She’s got two things going for her, at least.
A couple of enormous… talents.
Huge…. tracts of land.
As St. Rodney sang, “Ti**ies and Beer”
Too bad his career kind of tanked. I saw him twice in person. He put on a fabulously funny show. I still have a couple of his CD’s.
I thank God ALMIGHTY for tiddies and beer….
That ad is so interesting. The crazy left and the simps are both off the rails.
Voters are “tired of this bullsh*t” said the White House communication’s manager:
https://www.yahoo.com/news/articles/trump-white-house-says-moronic-205150416.html
If this doesn’t make you dickweeds laugh, you’re beyond saving:
https://twitchy.com/grateful-calvin/2025/07/30/jarvis-thread-on-sydney-sweeney-upcoming-movies-is-the-comic-relief-we-all-needed-n2416452
O-M-F-G!!!!
ROFLOLMFAO!!!
I haven’t laughed that hard in TOO long.
As a redneck rural gal who works in the medical field, my only issue is that dangling hair over the awesome engine. First thought – job security.
MRS D is a former ER nurse. She says she’s the first face you see after you say “Hold my beer”.
Same, and a co-worker’s wife was a police detective. The running gag was you didn’t want to meet either one professionally.
That being said, it’s going to be……
….WHITE BOY SUMMERRRRRRRRR!!!!
And Dunkin’ jumps on the bandwagon….and the LEFT GOES WIIILLLDDD!!!!
(Not ghey…don’t care ….) …
Dunkin’ Crowns Gavin Casalegno ‘King Of Summer’ with the new Golden Hour Dunkin’ Refresher
“Golden Hour Refresher”. You gotta be shitting me. Did they not think that all the way through… maybe they did… my inner 12 year old is barely restrained right now.
This a banger…
Cough*
Looks like she’s going to be having a long successful career modeling. A positive response from the target audience and controversy from the other side will sky rocket her image. What a beautiful thing to see….capitalism!
Yup. She and American Eagle Jeans are both laughing all the way to the bank.
EVERYTHING is “racist” that the liberal snowflakes don’t like, so to hell with them IMO! Anymore, anytime some moonbat snowflake calls me “racist” or “fascist” I wear it proudly, because it means i either won the debate with them or they’re too lazy to work to get where I am today and won’t give them handouts like their parents always did, enabling them. My bet is that they’ll next be demanding that they use a 5’2″ 350-pound purple-haired lesbian or black woman of the same dimensions as a model in the name of “diversity, fuck ’em all the way to Mars and back.
Madman extraordinaire Don Draper is even chiming in…
One of these girls is National Socialist, and the other is Sydney Sweeney.
Greta Thunberg on the left.
You know larsie-boi is married to a lady that goes by the name of two ton Tessie !!!
I think Tessie was stolen away from Lars by what appears to be a meth head living in the attic of a Branson MO Walmart.
Lars is not married, he lives in an apartment with a liquor store just up the street. He lives in Oakland and his initials are LNT. I am not saying his full name because he asked us not to. But damn he calls us names and berates us every time he rears his head. We really need to publish his address so the illegals in his neighborhood can get medical treatment from him. He is such a devout democratic socialist he could not deny them. Plus he can defend them with the illegal weapons he has told us he has.
I admire his skill. It’s not easy to hurl bricks and throw back tear gas canisters with one hand while bandaging up a street thug with the other.
I hear he does one helluva hernia exam coupled with a prostate check. He is so skilled at the prostate exam that he does them hands free.
Some crazy racist activist who happens to be liberal is decidedly not the same as ‘liberals’ at large — I’m betting I know a lot more liberals than most here, and I haven’t heard a single god damn word of complaint from anyone about this ad.
An activist who has ‘All Black Everything’ in their profile might not grasp that dismissing all other races is .. you know, a tad racist. E pluribus unum as a concept applies to people & culture, not just states.
I’m just spitballin’ here, but maybe all the “real” liberals could speak up and call bullshit on all the extreme leftists speaking in your name. You know, kinda like that Maher guy does. And when I made the comment about the left saying that minorities cannot be racist, they truly believe that. It’s an article of faith to them. It’s way past time to clean up your backyard.
A few days ago, there was a news item going around about a conservative guy who straight up said he was happy to be a fascist. Did you speak up and call bullshit on him being a conservative? Or did you feel you didn’t have to?
There’s a world of idiots out there who identify with the fringe of both parties; they don’t speak for the more generally agreed-upon principles of said party, they speak for one or two extreme views of said party. If we each had to disavow those voices every god damn day, it’d be pretty fuckin’ tiring.
As for the racist bit – you consider me a liberal, right? I don’t believe that nonsense. Ergo, not all liberals ‘truly believe that minorities cannot be racist’. Of course they can, as my earlier comment makes clear.
I will absolutely agree that a far, far greater percentage of liberals believe that minorities can’t be racist than I’m comfortable with, and that absolutely is a problem. And yeah, I fight it all the time. But it ain’t a tenet of liberalism. I’m now curious what percentage it is, but I don’t have any data there. If you do, I’m all ears.
Sydney has a HELL of an agent and they both know what side their bread is buttered on: she has been SATURATING the market lately. Saw an add where Sasquatch soap is selling a small batch of soap infused with her bath water…..
Make hay while the sun shines….them puppies aint gonna be perky like that forever….
https://help.drsquatch.com/l/en/article/o7bu8bnjs9-sydney-bathwater-bliss
How do you know if the lefties are lacking in both the cranial capacity of a marmoset as well as anything constructive to do? Raising a fuss about something like this and making it a claim of racism pretty much confirms it.
[…] And we know about the famous “racist” Sydney Sweeney ad – thebesig just covered it on the 30th Great genes. […]